The Synod of Livingstonia
Keywords:
field-researched case, analysis, low life expectancy, high infant mortality, limited resources, challenges, charity organizationAbstract
This case is intended to encourage students to address the steps necessary in order to analyze, study, create, and implement a long-term strategic plan for a non-profit organization in a third world country. Resources are extremely limited, and the demand for basic services is unlimited. Key to this analysis and discussion is the recognition of the
significant differences in national cultures and the necessity to develop a strategic plan that respects the country s culture and values.
This field-researched case concerns Malawi, a small, poor country located in the southeast of Africa which is among the world’s least developed and most densely populated countries. The economy is heavily based on agriculture with 85% of the people living in rural areas. Malawi has a low life expectancy and a high infant mortality rate with the highest population per doctor in the world. Health problems include HIV/AIDS, malnutrition, and malaria.
The Synod of Livingstonia is an organization sponsored by the Presbyterian church which is much like a small government that oversees the schools and hospitals in its area. Clearly, the Synod is overwhelmed by the challenges it faces and the meager resources it has to address these challenges.
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