QUATTRO TECH

Authors

  • Rebecca Oatsvall Meredith College
  • M. Tony Bledsoe Meredith College

Keywords:

entrepreneurship, small business, firm growth

Abstract

Starting, managing and sustaining are key elements in the entrepreneurial process.  For the sole owner/proprietor this means having responsibility for the growth and development of each of these. Growth produces dramatic changes for the venture that in turn means changes for the owner. This case is about an owner who faces challenges of executive maturity, shared governance and staffing that may be addressed through strategic planning. It is about a small business owner who established and has grown a manufacturing operation to the point that he has to consider how to move to the next level of development. This means placing more focus on the external environment through strategic decision making.

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Published

2024-02-04

Issue

Section

Cases